ND Studio LTD
Freelance Designer
March 2023 - Present

Full service freelance designer. Art Direction, Design, Creative, Artworking, Production. Client relationships include Universal Music, Momentum agency, Warner Music, Lawless Studio.

Lawless Studio
Art Director
June 2023 - September 2024

Contracted to Lawless Studio (part of Freuds Group) as an Art Director, Mural Painter, Designer and Production Assistant.

Art Direction · Creative Concept Design · Outdoor Art Production

Nokia HMD
Art Director
April 2022 - March 2023

Creative concept, art direction and design for Nokia brand campaigns and supporting material. I also covered a social media design role for 2 months while a candiate was located.

Creative Ideation · Art Direction · Advertising · Brand Guardian · Creative Concept Design

WeWork
Senior Lead Environmental Designer
March 2017 - December 2020

Senior Lead Designer at WeWork EMEA. Designer, maker and curator of art within WeWork buildings. Myself and my team specialised in the development of unique artworks - designing hand painted murals, custom neon signage, hand painted canvases, rugs, fabrics, wallpaper design and more. We collaborated with interior designers on each project to curate, design and physically create dynamic, uplifting interior work spaces in major cities across Europe, Africa, and the Middle East. 

I was the first hire outside of WeWork’s NY headquarters, helping to build and recruit designers and artists for the EMEA Art / Graphics Team. As the company grew rapidly, I took on a wider role leading the team and in 2019 was promoted to Art Director.

My broad role encompassed curation and sourcing of select pieces of art for each project direct from galleries and artists, as well as commissioning one-off, custom guest artist pieces and installations.  

Regional Lead in senior leadership org, collaborating with the Global Creative Director of Art & Graphics 

Worked closely with leadership to define, publish, and maintain artwork standards during a time of  company hypergrowth

  • Defined and tackled specific differences / production challenges in the EMEA region 

  • Owned the art curation, production and installation of multiple building openings per month, consisting of 50-300 artworks per opening, in the UK, Europe, Africa and the Middle East 

  • Relayed fast moving design direction between global design directors and the London team

  • Encouraged designers to explore practices outside of their normal scope, ie fine art in interior design to suit new global interior design direction 

  • Completed projects on schedule and under budget while managing intense deadlines and frequently changing requirements 

  • Created and managed an in-house studio space for efficient, cost effective fine art production

  • Developed and managed relationships with a large network of outside artists, galleries, fabricators and contractors

  • Delivered art collections that included original artworks (works on canvas, paper, sculpture, collage, photography, murals, digital prints, neon signs), artist commissions, curated found objects, and gallery-framed art prints

  • Travelled globally to oversee the installation of custom artwork and curation of art throughout WeWork spaces

  • Handpainted murals in locations all over the world

We Are Family 
Head Of Graphics
April 2016 - March 2017

Concept Development · Branding · Art Direction · Graphic Design

  • Owned all graphic production for We Are Family events and activations 

  • Developed relationships with key clients, notably Facebook / Instagram 

  • Early-stage concept and creative strategy development across all projects 

  • On-hand at all stages of the event production process including the events themselves

  • Sourced and built relationships with suppliers, oversaw production and ensured crucial and often extremely tight delivery deadlines were met

  • Managed a team of designers and sourced a team of freelancers across multiple disciplines

Kit And Caboodle 
Senior Designer / Art Director
April 2015 - December 2015

  • Owned all graphic production for assigned events and activations - from quick edits and everyday artworking to full concept and branding for larger projects

  • Early stage concept and creative strategy development across all projects 

  • Sourced and built relationships with suppliers, oversaw production and ensured crucial and often extremely tight delivery deadlines were met

Levi Strauss Co
Graphic Print Designer
2007 - 2015

  • Development of seasonal graphic artworks across various themes and collections 

  • Designed artwork for various materials and fabrics - screen printing, embroidery, cast metal, buttons and accessories

  • Created graphics in a wide range of graphic styles - both hand made and digital 

  • Regular travel to European studio HQ in Brussels 

Freelance Designer / Illustrator / Art Director
January 2008 - Present 

Independent design, art direction, illustration, and design management services for projects of all sizes. Projects include branding and startup packages, creative, merchandise ranges, fashion prints and full graphic services for events.

Park Agency
Senior Graphic Designer (contract)
September 2014 - December 2014

  • Daily graphic development of multiple brands and licenses for high street fashion retail clients

  • Responding to retail trends through both garment and graphic direction in order to supply a consistent resource of apparel design for the EU market

  • Design and development of Mambo Europe brand website

The Uprising (UK)
Designer (Contract)
April 2013 - July 2013 

  • Hired to manage and produce project graphics for Festival Republic summer events (Latitude Festival and Reading and Leeds Festivals)

  • Design, art direction, briefing and project management including briefing all freelancers and designers on the in-house team 

  • Further graphic design work on tour promotions for other artists

Lateral 
Graphic Designer / Front End Developer
2006 - 2008

Development of full package online campaigns for clients including MTV, Channel 5, Levi’s Europe, RSPCA, Which? and Faber & Faber

Firebrand Live Ltd
Graphic Designer / Artworker
2005 - 2006

  • Sole in-house graphic designer at leading UK & European merchandise company

  • Designed development of full garment ranges as well as supporting promotional material

  • Regularly working with no brief to create a full art direction, mood and design package 

  • Client-facing presentations and brainstorming with recording artists and artist management

  • Maintained relationships with factories, garment supply companies, printers, and other contractors in order to maintain quality levels and minimise production wait times

  • Sourcing, directing and managing interns and freelancers 

Diesel S.p.A
Graphic Design Internship
November 2004 - February 2005

Four month work placement as a graphic designer for Diesel Clothing in Molvena, Italy. Notable projects include illustrative page layouts for the Semi-Permanent design annual 2005, also product retouching, web design and print design.