Client : Oakley
Agency : Daydream Magazine
Role : Role : Art Direction & Design
Oakley | Design Brief
I brought together Oakley and Daydream Network to help create a launch event for Oakley’s Design Brief, an opportunity for the UK’s top young designers and artists to customise a limited edition pair of Oakley Hijinx™ sunglasses.
The design direction took nods from the surroundings of the wrap party at Cordy House in East London - flypostering, graffiti, screenprinting and the industrial setting.